• Client: Swiss Sense
  • Concept: sleeping like a rose, for hours and hours, lovely and undisturbed… Forgetting the world around you for a moment: how loud, stormy or present it may be. In a Swiss Sense bed you can sleep anywhere with ultimate comfort.
  • Primary goal: a powerful visual connection between comfort, natural (materials) and indestructibility. The Swiss Sense bed as an oasis of rest and comfort in a rough world.
  • Target group: people who orient themselves for a new bed
  • Usage: as campaign on television (RTL and SBS), and on the internet (own website, social media)
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