Commercial Hands

Commercial American Football

  • Client: Swiss Sense
  • Concept: via rumours from consumers (shown as dream visions) we introduce the mission of Swiss Sense and we introduce the title they received from the consumers association
  • Primary goal: showing the craftsmanship and expertise of Swiss Sense and informing the target group of the ‘Best Buy’
  • Target group:people who orient themselves on buying a new bed
  • Usage: as campaign on RTL and SBS (60 seconds version in one go on all RTL channels simultaneously. Then 3x 30 seconds and 1x 10 second spots used alternatingly) and on the internet (own website, social media)
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